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1988 Rolex Lady Datejust 69173 - Two-Tone Cream Roman Numeral Dial

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Details
The Foundational Rolex For A Reason
The Datejust is the benchmark. Introduced in 1945, it established the template for the modern wristwatch with its automatic winding and instantaneous date change. The visual DNA of Rolex, from the fluted bezel to the Jubilee bracelet, started here. This reference 69173 from 1988 captures the most classic expression of that design language in a traditional 26mm case, pairing stainless steel and 18K yellow gold for a look that has remained a symbol of success for decades.
A Classic And Confident Dial
This example stands out with its warm cream dial and applied gold Roman numerals. It is a softer, more refined alternative to the common champagne or silver dials, offering a distinct look without sacrificing the watch's timeless character. The two-tone execution remains the most recognizable configuration for a Datejust, and this piece from the late 1980s represents the era perfectly. It is a watch that is immediately understood and respected.
A Sharp And Well Maintained Example
This watch is in very good condition. The case retains sharp, well-defined lugs, and the two-tone Jubilee bracelet is in excellent shape for its age. The cream dial is clean, with the applied Roman numerals adding a layer of depth and legibility. It is a well-preserved piece that clearly saw careful ownership. As with every watch we offer, this piece has been verified as mechanically sound and is ready to wear.
The Definition Of A Daily Watch
This is the right choice for someone who wants a single, reliable watch that works for any occasion. The combination of steel and gold makes it versatile enough for daily wear while remaining elegant enough for formal events. Its proportions are classic and comfortable, and the design itself is a cornerstone of watchmaking history. It is a foundational piece that never feels out of place.
Key Specs
Reference: 69173
Model: Lady Datejust
Year: 1988
Movement: Automatic
Case Size: 26mm
Bezel: 18K Yellow Gold Fluted
Bracelet: Two-Tone Jubilee
Bracelet Length: 6 in
Dial: Cream with Applied Gold Roman Numerals
Metal: 18K Yellow Gold & Stainless Steel
SKU: 1709