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1988 Rolex Lady Datejust 69174 - Stainless Steel Ghost Diamond Dial

Details
A Dial With A Subtle Difference
The Lady-Datejust is a cornerstone of the Rolex catalog, but certain dial configurations elevate a standard model into something far more interesting. This reference 69174 from the late 1980s features a rare "Ghost" diamond dial. The finish creates a subtle, low-contrast effect where the dial markers seem to blend into the background depending on the light. It is an uncommon and sophisticated treatment that sets this piece apart from the more conventional silver or champagne dials typically seen on the reference.
Off The Beaten Path
This watch combines the classic elements of the Lady-Datejust, like the 18k white gold fluted bezel and stainless steel Jubilee bracelet, with a dial that is genuinely unusual. For a model produced in vast quantities over several decades, finding a variation that breaks from the norm is a priority for collectors. This Ghost dial provides that distinction, offering a unique visual signature within a universally recognized design. It is a fun, wearable piece that has a quiet rarity to it.
Honest And Well-Preserved
The watch is in good overall condition. The rare Ghost dial is in great shape, which is the most important feature of this example. The stainless steel case and Jubilee bracelet are well-preserved and consistent with the watch's age. As with every watch we offer, this piece has been verified as mechanically sound and is ready to wear.
A Confident And Unique Choice
This is the perfect Datejust for someone who appreciates the classic 26mm form but wants a version with more personality than the standard offerings. The Ghost dial is subtle enough for daily wear but provides a constant point of interest on the wrist. It is a watch that rewards a closer look, revealing a level of depth and rarity that is not immediately obvious.
Key Specs
Reference: 69174
Model: Lady Datejust
Year: 1988
Movement: Automatic
Case Size: 26mm
Bezel: 18k White Gold
Bracelet: Jubilee
Bracelet Length: Fits 6-6.75in
Dial: Ghost Diamond
Metal: Stainless Steel
SKU: 1315