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Concord Year of the Dragon - 18K Yellow Gold Enamel Dragon Dial

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Details
The One Of Fifty Enamel Dragon
The Concord Year of the Dragon is a genuine sleeper in high-art horology. Built as a strictly limited run of 50 pieces for 1998, it is the kind of traditionally crafted artifact that usually carries a six-figure entry price when a Holy Trinity name sits on the dial. What carries it is the dial itself: real hand-painted enamel, a material prized for color that does not fade and for a depth no printing process imitates. This is not a mass-produced transfer print. It is hand work at very small scale, from a brief period where Concord pushed into high-end artisanal execution instead of volume.
A Dragon Rendered In Fired Enamel
The dial carries a fierce, intricate dragon motif in vivid enamel, framed by diamond hour markers. Enamel is unforgiving to produce, because the repeated firing needed to build the color frequently cracks the work and sends the whole dial back to the beginning, which is why intact examples surface so rarely. The 18K yellow gold case is rectangular and deliberately restrained, so nothing competes with the dial for attention. The result reads as symbolic and sophisticated at once, with a level of detail normally reserved for bespoke commissions.
Excellent Order And Original Papers
The piece presents in overall excellent vintage condition. The 18K yellow gold case is excellent and the sapphire crystal is in excellent condition, keeping the enamel work protected and fully visible. It remains on its original black alligator strap with the matching 18K yellow gold buckle, so the factory presentation is intact. It is also accompanied by its original papers, which carries real weight on a piece with a worldwide production run of only 50 units. As with every watch we offer, this piece has been verified as mechanically sound and is ready to wear.
Craft Over Brand Hype
This is a watch for the collector who reads a dial before a logo. Enamel work at this level usually means a six-figure conversation, and this is a way into it at a fraction of that, which makes it an "if you know, you know" piece rather than a status one. The manual wind movement, visible through the clear exhibition caseback, asks for a few turns of the crown each morning, and that daily ritual builds a connection to the watch an automatic never quite delivers. With 50 made and the papers still with it, this is not a piece that comes back around often.
Key Specs
Reference: 52.55.621
Model: Year of the Dragon, Limited Edition of 50
Year: 1998
Movement: Manual Wind
Case Size: 29x34mm (Excluding Crown)
Bezel: 18K Yellow Gold
Strap: Original Black Alligator with 18K Yellow Gold Buckle
Dial: Hand-Painted Enamel Dragon with Diamond Hour Markers
Metal: 18K Yellow Gold
Includes: Original Papers
SKU: 106
History
Founded in 1908 in Biel/Bienne, Switzerland, Concord was established by five Swiss visionaries — among them master watchmakers like Walter Hugenin and Charles Bonny — with the explicit intention of designing high-quality, luxury Swiss timepieces with the American market in mind. From the early decades, the brand built a reputation for producing watches in precious metals and gemstones, including supplying elite jewelers such as Tiffany & Co., Van Cleef & Arpels, and Cartier. Over time, Concord achieved important technical milestones — for example, it was among the first to offer coin-dial or coin-case variations and pushed ultra-thin case designs.

By the late 1970s and 1980s, Concord entered its most visible era: under the ownership of the Movado Group/North American Watch Company structure (after acquisition around 1970) it shifted into the luxury-quartz arena while capitalizing on its heritage. Landmark models such as the “Delirium” series (one of the world’s thinnest watches at launch) and the “Mariner” and “Saratoga” collections became status pieces, especially in North America.

Concord has a number of compelling stories and attributes that make it interesting for collectors. First, the brand’s historical connection to high-luxury jewelry houses and its use of precious metals and gems give it inherent luxury credentials. Second, certain models are rare and hold design/technical significance (for example, the Delirium’s records for thinness). These factors tend to elevate interest and value. Third, despite its high profile at one time, the brand did not maintain the elevated dominance of some peers, meaning there are under-the-radar gems (especially in the pre-owned market) offering strong value relative to more ubiquitous luxury names. A watch collector blog notes: “Concord is one of those brands that casual collectors ignore — and real collectors quietly scoop up when no one’s watching.”

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Dan Young
4 months ago

I knew I was gonna like Danny, based on his name, but nothing could’ve prepared me for how great of an experience this was. He had the most beautiful 70s Seamaster Cosmic on his website and I was set to be married 2 days later - I arranged to buy it but before leaving we both realized it needed to be serviced. I panicked, because I was literally buying this for my wedding, and Danny being the legend he is, loaned me a nearly identical Seamaster to make sure I could get through the event Never have I had someone go so above and beyond for me, especially while purchasing one of the lesser priced items in their inventory. He serviced my watch and exchanged it with me after the wedding on a super fast turnaround timeline. I would sincerely recommend you visit this guy, you will not be disappointed Edit: adding a pic of the loaner (two tone) and the owner (crosshair)

Patrick Farella
5 months ago

Great service and shop. Danny and his team were incredibly accommodating, professional, and kind. Great selection of vintage watches. Their store is the hidden gem in the diamond district.

Zee06
2 months ago

This was my first real luxury watch purchase, a Rolex 15200 Date 34mm, I own Tissots and a Laco, but those are entry level luxury watches. I found Danny’s Vintage Watches online, and had great feedback both on Google, Chrono24 and the Reddit watch community. So decided to give him a shot as buying online can be a crap shoot. Ordered Monday night, was at my doorstep Friday morning. Despite the watch being over 30 years old, serial number says it’s from 91, the watch looked new. Didn’t come with box or papers, and was shipped in a plastic sleeve wrapped in bubble wrap. Danny was always available to answer questions. I’ll be buying from Danny again for the next purchase…saw a couple of Speedmasters on his site I liked….

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4 months ago

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